Prior to joining PCI in 1995, Mr. Francis was President and CEO of CSL, a software development company and Value Added Reseller. In his initial capacity of Marketing Manager at CSL, Mr. Francis managed the sales and marketing functions and was responsible for introducing the company’s PC products campaign, growing the company’s revenues in that market by over 400% in only two years. He later oversaw the transition to GUI applications from text based, liasing with clients and developers to keep projects on track, on time and on budget. He provided Account Management Services to Corporate, Government and non-profit organizations excelling in every project he worked on.

With almost 20 years experience in the information technology industry, degree’s in Commerce and Sociology from the University of Toronto and IT, Sales and Marketing courses from IBM, Honeywell and Bell Canada amongst others, Mr. Francis is an expert in team building, problem solving and the computer hardware, software and networking fields. A “quick teach” Mr. Francis provides liaison services between clients and members of the PCI team.

His vast experience and advanced problem solving skills were recognized by the Canadian Federal Government when, in 1999, he was honoured by being appointed to the CSTA (Council of Science and Technology Advisors) by the Honourable David Collenette, Minister of Transport to represent Transport Canada. The CSTA, chaired by the Secretary of State for Science, Research and Development is mandated by the CCEU to provide arms length advice and recommendations on S&T challenges faced by the Canadian government. See www.csta-cest.gc.ca for more information.

Jesse J.A. DeCosta
Vice President, Systems Enabling Web and multi-media applications

Mr. DeCosta brings a decade of experience and success to PCI in a career that includes building up an impressive Multimedia Services division for Microforum Inc., a publicly traded company on the TSE. Mr. DeCosta spearheaded Microforums’ meteoric growth from its inception in 1992 to a world class e-business company.

He has extensive experience in e-learning application projects, Web communications strategies in the government, corporate and entertainment sectors. Mr. DeCosta is in high demand in this emerging field where experience is hard to find and his accomplishments speak for themselves. He has managed multi-million dollar e-learning and Web communications strategies not only in Canada but for US organizations, a definitive testimony to the unique and unrivaled skill set he brings to the table.

In 1997 he joined PCI working on it’s first “application” product and his vision and leadership led to his being appointed Vice-President Systems Enabling for Web design and Multi-media services. His ability to integrate a team in a synergistic fashion delivers value add to our clients providing them with results that exceed minimal requirements, while delivering work on time and on budget. A joy to work with, Mr. DeCosta inspires fierce loyalty and commitment from staff and clients alike.

Gerd L. Richter, P.Eng.
Vice President, Systems Enabling PDA, Bar-code and Image applications

Mr. Richter an Engineer, brings over 30 years experience in the IT Industry with a background in mainframe, mini and micro (PC) computers and operating systems.

Initially with IBM then working as a consultant in his own business and now for PCI, Mr. Richter has overseen many commercial and government Systems Enabling projects both small and large.

Examples of his work include the largest advertising agencies in Canada, The Canadian Department of National Defense and many Health Care facilities to name but a few. Currently Mr. Richter is working on projects with the TD Bank (Canada), Environment Canada (Canadian Federal Government) and a Health Care project (Ontario, Canada).

Great systems start with great database analysis and Mr. Richter has consistently shown an ability to analyze and create highly efficient data storage and retrieval systems. This quality has made him an outstanding analyst for the PDA enabling market he manages for us, where modest storage space and processor power require a different design methodology than traditional desktop applications. He brings his experience, energy and hard work to all projects to the benefit of our team and our clients.

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